How One Nephew's Struggles Led to the Creation of The Best Selling Reading Game

How One Nephew's Struggles Led to the Creation of The Best Selling Reading Game

There’s a reason why Word Pop is so close to our hearts. It wasn’t just developed in a boardroom—it started with one determined auntie and her adorable nephew, struggling to read his first words. (Spoiler alert: There’s a happy ending!)

Our CEO, Brandi, has always been passionate about creating fun, educational games. But when her own nephew was in Kindergarten and still couldn’t read, it hit her hard. He knew his letters, but when it came to blending sounds—he was totally lost. And watching him struggle broke her heart (seriously, where are the tissues?!)

 

Determined to help, Brandi did what any great auntie would do: she grabbed one of our fidget mats, made some flashcards, and turned it into a game! (Because fidget mats make everything better, obviously.) Together, they started practicing blending simple CVC words, like “cat” and “dog,” and little by little, he started to get it. One pop at a time, his confidence grew, and soon enough—he was reading!

 

 

And just like that, Word Pop was born.

What Makes Word Pop So Special? We know kids learn best when they’re having fun, so Word Pop combines learning with play. Using fidget mats and simple CVC words, your child can practice blending sounds in a hands-on, engaging way that makes them forget they’re learning at all!

  • Multisensory Fun: It’s not just about reading—it’s about popping, giggling, and enjoying the process. Each fidget mat helps kids connect the sounds they hear with the letters they see, creating a “light bulb moment” every time.
  • Perfect for Early Readers: CVC words are the building blocks of reading, and Word Pop makes blending those sounds a blast.
  • Kid-Approved: We tested the game with classrooms of Kindergarten and Grade 1 students, and guess what? They loved it (and so did their teachers!).
Why We Love It (and Why You Will Too!) At The Fidget Game, we believe that every child deserves a fun and engaging learning experience, whether they’re practicing their first words or boosting their reading skills. With Word Pop, your child will not only learn how to blend sounds—they’ll build confidence and have a blast while doing it.

Ready to give your little reader a boost?

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